DISPOSITION
A strategic approach to selling commercial real estate.
ALTA Properties helps commercial property owners evaluate market opportunities, position their assets and navigate the sale process across Las Vegas, Los Angeles, San Diego and Orange County.
01
Property Positioning
Every commercial property has distinct characteristics that influence its appeal to prospective buyers. ALTA helps owners identify an asset’s key attributes, understand its competitive position and develop a sales strategy aligned with the property’s characteristics and the seller’s objectives.
02
Market Analysis & Pricing Strategy
Relevant market information provides an important foundation for a commercial property sale. ALTA helps review comparable transactions, property characteristics and current market conditions to inform pricing discussions and establish a realistic approach to positioning the property.
03
Marketing & Buyer Outreach
Reaching the appropriate audience is an important part of commercial real estate disposition. ALTA helps prepare property marketing materials, communicate relevant property information and engage prospective buyers whose acquisition interests may align with the asset, subject to market conditions and availability.
04
Offer Evaluation & Negotiation
A proposed purchase price is only one part of a commercial real estate offer. ALTA helps sellers evaluate proposed terms, consider contingencies and timing, negotiate transaction details and coordinate with relevant parties as the sale progresses toward closing.
Sample Transaction
Buyer X: Commercial property owner
Seller Y: Prospective commercial real estate investor
The situation
Seller X is considering selling a multi-tenant retail property in Los Angeles. The property generates rental income, but Seller X wants to understand its market position, identify potential buyers and evaluate the terms that may be available before moving forward.
ALTA’s role
ALTA reviews relevant market information and comparable transactions, helps position the property for prospective buyers, prepares marketing materials and supports discussions with interested parties. When offers are received, ALTA helps Seller X evaluate the proposed price, contingencies, timing and other material terms.
The objective
Seller X uses the available market information and negotiated terms to assess which offer best aligns with the owner’s priorities. The example demonstrates how a structured disposition strategy can support informed decisions throughout a commercial property sale.
How can a commercial real estate broker help sell a property?
A commercial real estate broker can help evaluate market conditions, position the property, prepare marketing materials, engage prospective buyers, review offers and assist with negotiations and transaction coordination.
How is a commercial property’s asking price determined?
Pricing discussions may consider comparable sales, property income, occupancy, location, physical condition and current market conditions. The appropriate approach depends on the asset, available information and the seller’s objectives.
How can property owners prepare for a commercial real estate sale?
Owners can begin by organizing property records, reviewing leases and operating information, assessing the property’s condition and discussing their objectives with a commercial real estate professional. Preparation requirements vary by property and transaction.
Which markets does ALTA serve for commercial property sales?
ALTA serves Las Vegas, Los Angeles, San Diego and Orange County, providing market-specific commercial real estate guidance to property owners considering a sale.